Squad Busters Set for China Market Expansion

• Squad Busters has stabilized after a rocky start, showing promising recovery
• Supercell plans to launch the game in China, targeting new growth
• Brawl Stars thrived after its China debut, setting a precedent for success

Squad Busters has navigated a turbulent journey since its debut. Initially launched as an engaging MOBA featuring Supercell’s iconic characters, it faced challenges with underwhelming revenue and metrics but has since shown signs of a strong recovery.

It’s no shock, then, that Finnish gaming giant Supercell is now steering its latest title toward China. Surprising? Not quite. Supercell previously struck gold by bringing Brawl Stars to the Chinese market, a move that paid off handsomely.

Back in 2019, Brawl Stars mirrored Squad Busters’ early struggles. Facing lackluster performance, Supercell took it to China, where it gained significant traction and ultimately flourished, with the market playing a key role in its success.

Navigating Challenges

Breaking into China remains a complex endeavor for developers. Strict regulations limit the number of foreign games approved for release, making each launch a high-stakes opportunity to capture the lucrative market.

The landscape has shifted since Brawl Stars’ debut, when it stood out as a novel offering. Chinese developers have since unleashed a wave of innovative titles that have captivated global audiences, raising the bar for Squad Busters to make an impact upon its release.

Eager to dive in? Explore our Squad Busters tier list to discover which characters to prioritize and which to sideline.