The most profitable gacha games of January 2025 have been named

Gacha game enthusiasts are always eager to see how their favorite titles perform financially. January 2025's revenue figures are in, and they reveal some interesting shifts in the market.

Genshin Impact's major update, featuring the Pyro Archon and the highly anticipated Mawuika banner, proved incredibly successful. MiHoYo (HoYoverse) more than doubled its revenue, reaching a staggering $99.4 million compared to $45.6 million in December 2024.

Image: ensigame.com

Pokémon TCG secured a strong second place with $64 million in revenue, followed closely by the popular "female gacha" title, Love and Deepspace, which generated $55.2 million.

Honkai: Star Rail saw a dip in earnings, reaching $50.8 million, while Zenless Zone Zero experienced a significant drop, with revenue halved from $57.9 million to $26.3 million.

It's important to note that these rankings only reflect mobile platform revenue. Some games, like those from miHoYo, also have PC versions. Furthermore, the data incorporates a calculated multiplier for Android revenue in China, as Google Play is unavailable in that market.